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Meet Like a Billionaire: 5 Tactics to Slash Meeting Times by 50 Percent

Do you need that weekly meeting? Streamline to a bare-bones agenda and attendee list.

EXPERT OPINION BY ENTREPRENEURS’ ORGANIZATION  @ENTREPRENEURORG
MAR 1, 2024

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Barry Raber, an Entrepreneurs' Organization (EO) member in Portland, Oregon, is president and CEO of Business Property Trust, a Portland-based real estate investment firm that owns and manages covered RV and self-storage in Arizona and Texas. As a thought leader who shares experiences for businesses at Real Simple Business, we asked Barry how he runs a successful company with minimal meetings.

Billionaires almost universally hate (and avoid!) meetings. Elon Musk says meetings are what happens when people aren't working. Mark Cuban calls them a complete waste of time. Although billionaires have the same number of hours in the day as the rest of us, they must be more deliberate about how they spend each minute, including meetings.

Harvard Business Review states that 71 percent of executives think meetings are unproductive and inefficient. My experience is that the longer a company exists, the more meetings are created -- almost like a cancer.

I reached out to successful entrepreneurs for insight. My research started with studying my organization's meeting behaviors and culminated in a survey of 20 business owners in the $1 million to $30 million revenue range, asking for details about their meeting habits. Here's what I learned.

The Biggest Culprit: Weekly Meetings

Let's focus on weekly meetings, the low-hanging fruit in my quest to eliminate unproductive meeting time. You'll need to perform some surgery, but oh wow, is it worth it! Bonus benefit: Your team will love you for it.

Start by killing the company holy grail -- the weekly staff meeting with a wide-ranging agenda. If it takes 60 to 90 minutes and includes most staff, it is a complete waste of time. Kill it, then bury it.

If that sounds radical, consider that any group discussion of four or more people does not belong in a weekly meeting. Further, don't call them "weekly meetings" anymore; say "meetups" instead. That captures the spirit of what I'm suggesting. When I hear "meetings," I envision large rooms of people kicking a subject around. If that happens every week in your company, you are setting time on fire.

Adopt these five rules to gain back half your time spent in meetings:

1. Eject topics that do not require weekly review. In my informal survey, the biggest issue involves the agenda. It often includes subjects that don't require weekly discussion, including sales, issues, problem identification and solving, key numbers, and initiative updates. All are important, but should be addressed bi-weekly, monthly, or quarterly. I repeat: Group discussions do not belong in weekly meetings. Shrink it to a meetup.

2. Hand out hall passes. The next most common mistake? People who do not absolutely need to attend. Attendance is required only if it is essential to their job. If they don't make a material contribution or gain necessary information, they shouldn't be in the meeting. Emphasize the value of each team member's time: You don't want unnecessary meetings to hinder their priorities. The goal is a bare bones agenda and attendee list. 

3. Follow the pizza rule. No big meetings allowed. Billionaire Ray Dalio says if two pizzas won't feed everyone in the meeting, it's a waste of time -- and he won't attend. Two large pizzas typically feed 10 people. Anything over 10 should be a team meeting, not a weekly occurrence. Less is best, both for people and agenda.

4. Leverage one-on-ones. Make check-ins with direct reports as short as possible, on Mondays. The two-question agenda is simple: What are you working on this week, and did anything happen last week that we need to talk about? Most check-ins will be 10 minutes or less; a few may stretch to 20 or 30 minutes. The purpose is to make sure they are working on the right things and get them unstuck when necessary.

5. Adopt the 10-minute rule. Weekly meetups necessary to keep the company moving forward should be no longer than 10 minutes. Establish a specific agenda that gets right to the point and covers only critical issues. My company has two 10-minute meetings. "In the Loop," where each lead shares three things they plan to accomplish that week, and "Greatest Hits," where each person shares two things that went well the prior week, plus one personal hit.

The overriding thought process: Get on a meeting diet and skinny things way down. When structured properly, meetings can be far more productive in a fraction of the time.

Re-Synch Your Meeting Rhythm

Even with these five rules, two facets of meetings still cause frustration: inefficiency and frequency. These happen when discussions are not organized into the right buckets or the meeting rhythm is wrong. 

Topics unfit for weekly meetings are better suited to less frequent discussion. Use these guidelines to re-sync your meeting rhythm:

Monthly: Key performance number review; sales meetings. 

Biweekly or monthly: Company initiatives and progress toward them should be discussed biweekly in growing companies, and monthly in mature ones. The same is true for issues and problem-solving. The popular Entrepreneurial Operating System (EOS), originating in the book Traction, suggests an hour of problem-solving every Monday. If your company faces that many weekly problems, you'll never make it! Plus, it lowers morale to start the week focused on problems. I like the EOS Identify-Discuss-Solve (IDS) method, but only biweekly or monthly with minimal attendees. Another issue: IDS does not address what is going right or why you should ideate about doing more of that. If IDS was monthly and addressed those factors, it would be far more effective.

Semi-annually: Forthcoming strategy; brainstorming around brand and direction; company-wide, in-person meetings.

Significant time savings on meetings come from getting the right frequency for the right topics, with the right people in the room. Ask your team to consider you a "meeting maverick" with a 10-minute time limit, then put on your hero cape and go to work.
Goodbye meetings, hello meetups. Your team and calendar will love you for it.

The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.
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Barry Raber, is an Entrepreneurs’ Organization (EO) Member, CEO of Business Property Trust, a Portland, Oregon, company that owns and manages RV storage through Carefree Covered RV Storage and self-storage through Bargain Storage. He is also a thought leader who shares experiences for businesses at Real Simple Business.

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Frequently Asked Questions About Productive Meetings and Workplace Efficiency

Why are so many business meetings unproductive?

Many meetings become unproductive because they lack clear agendas, defined goals, decision-makers, or time limits. Poor preparation and unnecessary attendees can also reduce meeting efficiency.

How can businesses reduce meeting times?

Businesses can reduce meeting times by setting clear objectives, limiting attendees, sticking to agendas, assigning action items, and avoiding discussions that do not require live collaboration.

What makes a meeting productive?

Productive meetings have a clear purpose, defined outcomes, organized leadership, focused discussion, and actionable next steps. Efficient meetings respect participants’ time while helping teams make decisions quickly.

Why is meeting efficiency important?

Meeting efficiency improves workplace productivity, reduces wasted time, increases employee focus, and allows teams to spend more time on meaningful work instead of unnecessary discussions.

How can leaders improve team meetings?

Leaders can improve meetings by communicating expectations beforehand, keeping discussions focused, encouraging accountability, and ending meetings with clear action items and ownership.

What are common mistakes businesses make in meetings?

Common mistakes include inviting too many people, lacking agendas, allowing conversations to drift off-topic, scheduling unnecessary meetings, and failing to establish accountability afterward.

How do productive meetings improve business performance?

Efficient meetings improve communication, speed up decision-making, strengthen collaboration, and help organizations operate more effectively. Reducing wasted meeting time can significantly improve operational efficiency.

Should every discussion be a meeting?

No. Many updates and routine communications can be handled through email, messaging platforms, or shared documents. Meetings are most valuable when collaboration or decision-making is necessary.

How long should business meetings last?

The ideal meeting length depends on the objective, but shorter meetings are often more effective. Many organizations find that focused 15- to 30-minute meetings improve engagement and efficiency.

Why do executives focus heavily on time management?

Time is one of the most valuable resources for business leaders. Executives who manage meetings effectively can improve productivity, reduce operational waste, and create faster organizational decision-making.

How can teams stay focused during meetings?

Teams stay focused when meetings have structured agendas, limited distractions, active participation, and clear time boundaries. Strong facilitation also helps keep discussions productive.

What role does leadership play in meeting culture?

Leadership strongly influences meeting culture. Leaders who prioritize efficiency, preparation, accountability, and clarity often create more productive organizational habits overall.

Can reducing meetings improve employee morale?

Yes. Employees often feel more engaged and productive when they spend less time in unnecessary meetings and more time doing meaningful work that contributes directly to business goals.

What are the benefits of shorter meetings?

Shorter meetings can improve focus, reduce fatigue, encourage concise communication, and increase productivity across the organization. Time-limited meetings also tend to create faster decision-making.

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